BYBORRE
STYLES LIBRARY
Textile Concept / Creative Production / Visual Design
The BYBORRE® Styles Library was created to bridge the gap between BYBORRE®’s scalable textile platform and its roots as a creative studio. Recognizing the growing demand for BYBORRE®’s iconic silhouettes, the Styles Library was introduced as a collection of ready-to-use templates sourced from the brand’s archives—offering a starting point for brands to apply BYBORRE® textiles.
I led the creation of a lookbook and envisioned how the textiles and styles could work together as a cohesive system, emphasizing versatility and a 'blank canvas' approach that encouraged brand personalization.
While the Styles Library aligned with BYBORRE®’s aesthetic vision and improved internal workflows for existing collaborations, the offering was ultimately discontinued. This experience highlighted the importance of integrating brand and design perspectives early in the product strategy phase, leading to improved collaboration and a more holistic approach in the initiatives that came after.
(collaborators) Samuel De Goede, Georgia Bretnall, Eva Emmermann, Piak Spijker, Anke Blumenberg, Maria Caniné, BYBORRE® Knit Lab, Tomek Dersu Aaron Whitfield, Ellen Rooijakkers, Adian Buys, Naomi Roovers, Fé Van Vliet, Brittany Testa, Marta Pinto
