[non]sense




Trend Bible Launch
byAMFI Statement Store


[non]sense is an one-off magazine // trend bible themed around ‘feminization’. By challenging polarized values and celebrating societal differences, [non]sense reminds us to be present, open and use our senses. [non]sense launched with a super fast, three-hour pop-up exhibition in the heart of Amsterdam. It featured an installation of life size printed articles, a sound corner and a bar serving edible photographs.













FEMINIZATION: a word full of preconceptions assumptions and old-fashioned associations. Feminization is not only a movement, it’s deconstructionism, rebellion, the reflection of our Zeitgeist, our culture.